Senior Web Analytics Analyst - Dallas, TX

US · 4 weeks ago

$48,000 to $168,000 a year

About the job

We are seeking a Senior Web Analytics Analyst to support our digital product and business teams by leading web analytics strategy, implementation, reporting, and experimentation initiatives. This role will be responsible for managing and enhancing Google Analytics tagging implementations, defining analytics requirements for new digital features, developing dashboards and reporting in Looker Studio, and delivering actionable insights that drive product and business decisions. The ideal candidate combines strong technical analytics expertise with business acumen and experience translating user behavior data into measurable recommendations. This individual will also play a key role in A/B...