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The Coca-Cola Company

RGM Product Manager, Experience Design

Atlanta · 2 days ago

Full-time

171,000 to 198,000 a year

About the job

Job Description Summary: About the Role Revenue Growth Management (RGM) is one of The Coca-Cola Company’s most important commercial capabilities, and not simply a pricing discipline. Coca-Cola positions RGM alongside brand building, innovation, and integrated execution as a core capability for topline growth, and our growth strategy names it a key commercial capability for determining where to play and how to win. RGM connects consumer demand to the economics of the system. It determines what we sell, in which packages, at what price points, through which channels and customers, and with what promotional investment, all in service of balanced growth across transactions, volume, and...