Marketing Digital Analytics

IL · 139 months ago

About the job

Job Description Marketing Digital Analytics Buffalo Grove, IL Energy Utilities Exp 2-5 yrs Deg Bach Relo Bonus Job Description This position will be analyzing web traffic using web analytics tools, Google Analytics, Yodel and Omniture Site Catalyst or similar preferred •Experience with Google Analytics profile configuration, advanced segments, annotations and profile filter •Experience creating and executing multivariate and A/B testing in Google Analytics •Ability to develop customized reports, dashboards and KPIs Qualifications: •Experience configuring campaign tracking in Google Analytics to measure ROI •Knowledge of data warehousing, database marketing concepts and business intelligence...