University of Miami Health System
Director, Marketing Analytics & Insights
On-siteFull-time
About the job
Current Employees: If you are a current Staff, Faculty or Temporary employee at the University of Miami, please click here to log in to Workday to use the internal application process. To learn how to apply for a faculty or staff position, please review this tip sheet. CORE JOB SUMMARY The Director, Marketing Analytics & Insights leads marketing measurement strategy from instrumentation through attribution, dashboarding, and executive reporting. This role serves as the primary analytics voice to the CMO, CFO, and senior leadership and owns the digital analytics compliance review and evaluation of a HIPAA-compliant measurement stack. As Platform Product Owner, the Director governs data...