Digitain
Customer Analytics Specialist
Full-time
About the job
Description A customer analytics specialist is responsible for analyzing customer data and pushing data-driven initiatives to increase the impact of CRM projects. The main objective is to provide meaningful insights to the CRM team as well as help implement efficient processes for data usage including segmentation, automation, and personalization within the contexts of the CRM-owned channels. CRM Analytics specialists work closely with several stakeholders within the CRM and other teams to deliver sophisticated analytics of CRM and targeted marketing activities and estimate their impact on revenue. These projects include, but are not limited to, creating, and maintaining various dashboards...