Associate Director, Audience Analytics

US · 2 weeks ago

About the job

Agency: Omnicom Media Job Function: Data and Analytics Job Subfunction: Data Science and Analytics Job Description: Position Overview The Associate Director, Audience Analytics is part of a team responsible for developing and optimizing audience strategies and insights to support client media planning and performance goals. This role combines hands-on expertise in audience platforms with the ability to think strategically about audience segmentation, targeting, and addressability across media channels. The Associate Director executes complex audience workstreams, contributes subject matter expertise to strategy development, and supports the Director on key client initiatives. This position...