Analyst, Marketing (Data & Customer Intelligence)

San Juan, PR · 2 weeks ago

About the job

The Analyst, Marketing (Data & Customer Intelligence) Analyst drives data-driven decision making across Marketing by owning reporting, customer intelligence, segmentation analysis, campaign measurement, and performance insights while serving as the primary business user of Braze, Snowflake, Power BI, and customer data assets. This role bridges Marketing, Marketing Operations, Data & Analytics, and Technology teams to ensure marketing performance is measurable, customer insights are actionable, and reporting supports strategic decision making. Position works hybrid, based in San Juan, PR. MAJOR DUTIES & RESPONSIBILITIES: - Owns and maintains the marketing reporting ecosystem across various...