RAPP
Analytics Lead
Full-time
About the job
About the job WHO WE ARE: We think too much marketing isn’t us. It’s mass markets, not audiences of one. Homogenous groups are to be targeted, not individuals to be inspired. Segments to reach, not people with their own ideas and ambitions. It’s one size fits all, and it’s dull. When it comes to individuals, we’re fierce. We stand up for individuality. We speak up against bland, broad-brush generalizations. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations. And we commit to doing this in every aspect of our work for clients and their consumers. We actively foster an inclusive workplace where diversity and individual difference are valued and...