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Global Prairie

Manager, Digital & Technology (Web Analytics) (All U.S. Offices)

Kansas City, MO · 1 month ago

HybridFull-time

$75,000 to $105,000 a year

About the job

THE OPPORTUNITY We are looking for a client-facing Web Analytics Manager to lead the strategy, implementation and optimization of analytics platforms across our client portfolio. Working at the intersection of data, technology and marketing, this person will help clients turn digital and media performance data into meaningful action. The role will support both the technical foundation of measurement, including tagging, tracking and platform configuration, and the strategic delivery of dashboards, reports, trends and recommendations. This person will collaborate closely with Paid, Owned, Earned, Strategy, Client Partnership and Web Development colleagues to ensure marketing activities are...